Expanding to the Nordics - 162 SQLs for Planetly

Local sales experts in Denmark, Sweden, Norway and Finland

Planetly, a German climate tech scale-up with 150 customers across Europe, needed an outbound sales partner to accelerate customer acquisition across the Nordic countries. VAEKST was chosen as the ideal partner for market expansion, thanks to its ability to deliver native outreach across the Nordics through a data-driven approach.

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Market insights for better win-rates

The partnership began with workshops to understand Planetly’s mission, expansion goals, and go-to-market strategy. VAEKST then segmented the Nordic market and provided intent data, personalised pitches, and a data-driven pipeline management approach. Once the campaign was launched, VAEKST analysed outreach results and generated valuable market insights, which helped refine Planetly’s segmentation, targeting, and positioning.

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162 SQLs and an Acquisition by OneTrust

VAEKST generated 162 Sales Qualified Leads (SQLs) across Denmark, Finland, Sweden, and Norway, while also delivering important commercial insights for Planetly’s expansion team. The partnership continued up until Planetly’s acquisition by OneTrust.